ARCO GLOBAL MEDIA — BRAND KIT
Visible. Valued. Viable.

------------------------------------------------------------
LOGO FILES
arco-logo-cyan.png        Primary lockup. Use on navy or dark imagery.
arco-logo-white.png       Reversed lockup. Use on colour or busy photography.
arco-logo-navy.png        Solid lockup. Use on white or light backgrounds.
arco-logo-on-navy.png     Pre-composed lockup with background plate.
arco-mark-cyan.png        The A monogram alone. Avatars, favicons, stamps.
arco-mark-navy.png        The A monogram on light backgrounds.

CLEAR SPACE
Leave at least the height of the A on all four sides.

DO NOT
Recolour outside the palette below. Stretch, rotate, outline,
add shadows, or place the cyan lockup on a light background.

------------------------------------------------------------
COLOUR
Navy          #0D1730     Primary background
Ink           #0A1024     Deep sections and footers
Cyan          #6AD5FA     Logo, accents, links
Sky           #63D6F7     Large fills and pitch bands
Blue          #1F56F5     Buttons and calls to action
Mint          #5FF2AE     Highlight and confirmation
Paper         #F4F5F8     Light sections

------------------------------------------------------------
TYPOGRAPHY
Headlines     Archivo — 700/800, tight tracking (-0.03em)
Body          Archivo — 400/500
Labels        JetBrains Mono — uppercase, 0.2-0.3em tracking

------------------------------------------------------------
THE MARK
The A is drawn as a cello bow drawn across strings — a nod to
the founder's life as an orchestral cellist, and to "arco",
the instruction to return to the bow. The diagonal stripe
motif that recurs across the brand is derived from it.

------------------------------------------------------------
BOILERPLATE — ONE LINE
ARCO Global Media is the U.S. sales desk for international
sports properties.

BOILERPLATE — SHORT
ARCO Global Media connects international leagues, federations
and publishers with the U.S. brands and agencies that want in.
The firm packages under-sold inventory into named, sellable
franchises and takes them directly to CMOs and agency
investment leads.

BOILERPLATE — FULL
ARCO Global Media is a sports media representation firm based
in New York. It acts as the U.S. commercial desk for
international leagues, federations and publishers — packaging
under-sold inventory into named, editorially-led franchises
with clear pricing and KPIs, then selling it directly to the
American brands and agencies that want access to emerging
fandom. Current representation spans football, cricket,
pickleball, judo and flag football. ARCO was founded by Ben
Rabunski, whose two decades in media include Twitch,
WarnerMedia, Amazon, CBS, The Economist and Univision.

------------------------------------------------------------
PRESS CONTACT
Ben Rabunski, Founder
ben@arcoglobalmedia.com
(917) 288-4434
arcoglobalmedia.com
